General Manager – CIS (Commonwealth of Independent States)

OKX is seeking a commercially driven General Manager to lead its growth in the CIS market. This role is accountable for delivering ambitious revenue and market share targets by building a world-class affiliate BD pipeline, driving new user acquisition, and accelerating VIP trading growth.

Overview

Department

Management

Job type

Full time

Compensation

Salary not specified

Location

Dubai, United Arab Emirates, Middle East & North Africa (MENA)

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Who We Are

At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom. OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves.

Across our multiple offices globally, we are united by our core principles: We Before Me, Do the Right Thing, and Get Things Done. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er.

OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more.

Key Responsibilities

Own CIS market revenue targets, delivering affiliate-driven acquisition and VIP trading volume growth

Build and scale a high-performing affiliate BD pipeline that consistently produces strong ROI and net new users

Drive go-to-market strategies, partnerships, and campaigns to win market share and outgrow competitors

Translate strategy into an executable plan with measurable KPIs and deliverables

Continuously optimize affiliate campaigns, user conversion funnels, and VIP retention programs to maximize revenue impact

Lead regulatory licensing efforts and ensure full compliance for product suite

Partner with legal, compliance, and risk to ensure governance and operational integrity

Monitor market trends and competitor moves to identify opportunities and threats

Develop market-specific product ideas and ensure timely launches in collaboration with global teams

Build strong relationships with affiliates, VIPs, and ecosystem partners to deepen market penetration

Spearhead campaigns to strengthen brand presence and loyalty

Recruit, develop, and lead a high-impact commercial team focused on affiliate management, BD growth, and VIP servicing

Build a performance-driven culture that consistently exceeds targets

Requirements

10+ years of leadership experience at a top-tier crypto exchange, fintech, or trading platform

Proven track record of building and scaling affiliate programs and VIP pipelines that delivered measurable results, e.g.:

Grew affiliate-driven trading volume by 50%+ YoY

Increased net new users or FTDs by 3–5x within a defined period

Managed a network of 100+ affiliates/partners and negotiated high-impact commercial deals

Demonstrated ability to deliver multi-million dollar monthly revenue growth through BD and affiliate acquisition strategies

Experience owning P&L, setting market KPIs, and exceeding aggressive growth targets

Hands-on experience working with regulators and securing market licenses (e-money, spot trading, derivatives, or margin lending)

Proven ability to operate in heavily regulated and competitive environments while driving growth

Expert at analyzing performance data, spotting trends, and using insights to adjust strategy in real time

Comfortable with metrics such as CAC, ROI, LTV, FTT/FTD conversion rates, and VIP contribution to volume

Experience building and managing teams of 10+ with a strong track record of developing high performers

Capable of inspiring teams to exceed targets and championing bold, market-defining initiatives

Fluent in both the local language and English, with strong influencing and negotiation skills for external stakeholders

Perks & Benefits

Competitive total compensation package

L&D programs and Education subsidy for employees' growth and development

Various team building programs and company events

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