Own Product readiness & ExperienceOwn the user experience in your local market, ensuring the product feels intuitive, relevant, and aligned with user expectations.Proactively test the app to surface bugs, friction points, and UX gaps—then relay actionable insights and optimization ideas to the engineering team.Influence product positioning by bringing deep local knowledge and user empathy to help shape messaging, feature prioritization, and market fit.Lead Local Market DevelopmentImmerse in the local crypto ecosystem and regulatory landscape.Increase brand visibility by representing the company on relevant podcasts and speaking at crypto meetups or industry panels. You will attend at least a crypto meetup a week, preferably you host them.Ensure marketing initiatives are localized to regional user behavior and culture.Build Growth ChannelsEstablish partnerships with fintechs, banks, payment platforms, influencers, affiliates, and community leaders.Cultivate relationships that drive acquisition and brand trust.Interface Across the CompanyCollaborate cross-functionally with marketing, legal, product, compliance, and engineering teams.Ensure data collection is accurate and reflective of market-specific performance.Navigate Stakeholder RelationshipsServe as a representative of Blockchain.com in business and community forums.Set Up and Scale OperationsMonitor KPIs and use data to inform iteration and growth decisions.Identify Risks & Escalate OpportunitiesRaise market-specific obstacles and opportunities to executive leadership.Be responsive to fast-changing market dynamics and competitive pressures.