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Binance Accelerator Program - Lifecycle Marketing

Binance
Global
Full time
Hybrid

Overview

Department

Marketing & Communications

Job type

Full time

Compensation

Salary not specified

Location

Global

Company size

Start Up [ <10 employees ]

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Assist in shaping lifecycle marketing strategies and execute CRM campaigns to engage users. Analyze user data and collaborate with global teams.

Requirements

  • Some exposure to, or demonstrated interest in lifecycle marketing/ strategy, preferably in an online industry and in a global remote company.
  • Understanding of CRM channels, such as email, app push notifications, and other product interfaces to engage users.
  • Graduate from disciplines such as Marketing, Business, or other relevant fields.
  • Demonstrated logical thinking and data-driven decision-making abilities.
  • Able to work remotely and efficiently with global teams.
  • Available full-time for a period of 6 months.

    • Responsibilities

  • Assist in shaping lifecycle marketing strategies by bringing new ideas and solutions to boost user activation and retention.
  • Develop and execute CRM campaigns, such as email, app push notifications, and other product interfaces to engage users.
  • Collaborate with the global lifecycle, regional, data, design, content and other marketing verticals to launch and scale successful campaigns.
  • Analyze user data and campaigns to enhance user understanding and derive insightful findings for future initiatives.
    • Company
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