Binance Accelerator Program - Marketing

The Binance Accelerator Program is a concise, fixed-term program designed for early career talent to gain immersive experience in the rapidly expanding Web3 space. Participants will explore the world's leading blockchain ecosystem and build transferable skills to propel their careers.

Overview

Department

Marketing & Communications

Job type

Contract

Compensation

Salary not specified

Location

Bangkok, Thailand, Southeast Asia

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About Binance

Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by over 250 million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.

About the Accelerator Program

The Binance Accelerator Program offers early career talent the opportunity to experience life at Binance and understand what goes on behind the scenes of the world’s leading blockchain ecosystem. Alongside your role, there will be a focus on networking and development, which will expand your professional network and build transferable skills to propel your career. This program is open to current university students and recent graduates.

Key Responsibilities

Design, execute and report an integrated marketing and community engagement strategy, encompassing performance marketing, brand awareness, social media, and event planning

Build, manage and optimize our user success funnel, including oversight of and input to key product UI/UX areas that drive funnel conversion and active user engagement

Grow our active user base and increase awareness of the Binance brand through data-driven performance marketing, and competitive benchmarking

Attract and manage affiliates relationships, partnerships and B2B opportunities while working with the entire team to improve incentivization strategies to drive growth

Develop a vibrant online and offline communities, increasing engagement through moderating activities, content creation, fostering positive interactions, and assisting the Binance Angel Program

Organize and execute impactful online and offline events, such as meet-ups, hackathons, and workshops, tailored to the local market and user base

Be the eyes and ears on the ground: Understand and share knowledge on local trends, communities and news that can be leveraged in brand awareness and marketing innovation efforts

Job Requirements

Bachelor degree or above, preferably in marketing

Exposure to digital marketing planning and execution work experience, preferably in crypto exchanges, fintech, eCommerce, tech, or gaming, with a B2C focus

Past marketing or growth roles at a virtual asset exchange is strongly preferred

Must have a strong interest and knowledge in the crypto, blockchain, or technology space

Data-driven and performance marketing mindset is a must

Proven experience in growing and managing a user base

Bilingual English/Thai is required to be able to coordinate with overseas partners and stakeholders

Ability to handle a fast-paced environment and many moving parts at once

Experience in community management and events is a plus

Why Binance

Shape the future with the world’s leading blockchain ecosystem

Collaborate with world-class talent in a user-centric global organization with a flat structure

Tackle unique, fast-paced projects with autonomy in an innovative environment

Thrive in a results-driven workplace with opportunities for career growth and continuous learning

Competitive salary and company benefits

Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)

Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success. By submitting a job application, you confirm that you have read and agree to our Candidate Privacy Notice.