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Chief Marketing Officer (CMO)

o1Labs
Global
Full time
Remote

Overview

Department

Marketing & Communications

Job type

Full time

Compensation

Salary not specified

Location

Global

Company size

Scale Up [ 11<50 employees ]

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o1Labs seeks an experienced CMO to lead marketing strategies, shape brand presence, and drive user engagement for its novel state management solution, [Project Untitled], within the web3 space.

Requirements

  • Proven track record in marketing & marketing leadership roles within the fintech, crypto, or tech industries with successful product & project (w/ token) launches
  • Someone willing to take risks knows when to throw out the marketing playbook, and is willing to do things that don’t always scale but are effective and meaningful.
  • Someone who has created rockstars around them, made developers, community members, and leaders in the ecosystem louder, and helped them find their audience and voice.
  • A repeatable history of building community within open source ecosystems that lead to the overall growth of an ecosystem leveraging influencers
  • Excellent communication, leadership, and collaboration skills to work effectively with internal teams and external partners
  • Strong strategic thinking and analytical skills with a demonstrated ability to develop and execute successful marketing strategies
  • Proficiency in digital marketing tools, social media platforms, and analytics to drive data-informed decision-making
  • Able to travel to attend multiple events a year as a representative of o1Labs

    • Responsibilities

  • Develop and execute a comprehensive marketing strategy, including community, content, event, and partnership marketing to drive growth to the Mina ecosystem and o1labs’ projects.
  • Build and lead a high-performing team executing campaigns across various channels to promote o1Labs products, services, and values.
  • Navigate the complexity of digital and physical social and community in web3 constantly while cutting through to the target audience.
  • Collaborate closely with cross-functional teams to align marketing initiatives with business objectives and ensure brand consistency.
  • Drive programs and initiatives that enable developers to find value, achieve their goals, and actively participate both within Project Untitled and Mina and for o1Labs in general.
  • Establish and nurture strategic partnerships with key industry players, influencers, and media outlets to amplify o1Labs' presence.
  • Build community by identifying and supporting advocates and ambassadors who champion the community within [Project Untitled] and Mina and for o1Labs in general.
  • Oversee the creation of engaging content, such as social media campaigns, blog posts, videos, and press releases, to enhance brand engagement.
  • Monitor and analyze key performance metrics to evaluate the effectiveness of marketing campaigns and optimize strategies for growth and impact.
  • Stay informed about industry trends, regulatory changes, and emerging technologies to inform marketing decisions and ensure compliance.
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