About this job
Job category
Marketing & Communications
Job type
Full time
Salary range
$ 140k - $ 160k
Location
San Francisco, California, United States
Company size
Mature [ 50+ employess ]
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Job Description
BitGo seeks a Communications Manager to lead email communications, PR, and internal communications. This role designs and executes external messaging, email campaigns, and drives media engagement.
Responsibilities
- Develop and execute strategic email campaigns to engage and convert institutional and retail audiences.
- Build and optimize automated email workflows, including onboarding sequences, lead nurturing, and re-engagement campaigns.
- Collaborate with design and content teams to craft compelling, high-performing email copy and layouts.
- Analyze email performance metrics and continuously optimize campaigns based on data-driven insights.
- Own BitGo’s internal communications strategy, ensuring company-wide alignment on key initiatives and messaging.
- Distribute internal newsletters, leadership updates, and announcements.
- Work closely with HR and leadership teams to drive engagement and ensure transparency across the organization.
- Support executive communications, including speeches, presentations, and internal briefings.
- Assist in developing and executing BitGo’s PR strategy, working closely with external agencies and media contacts.
- Draft press releases, media pitches, and thought leadership content to elevate BitGo’s brand positioning.
- Prepare talking points and messaging for public-facing leadership and prepare them for their upcoming media opportunities.
- Monitor industry trends and proactively identify opportunities for earned media and public relations initiatives.
- Support crisis communications and reputation management efforts.
- Ensure all external and internal communications align with BitGo’s brand voice and strategic messaging.
- Partner with marketing, sales, and growth teams to develop cohesive messaging across all customer touchpoints.
- Maintain a content calendar and ensure timely execution of communications initiatives.
Requirements
- 6+ years of experience in communications, PR, or email marketing, ideally in fintech, crypto, or financial services.
- Strong writing and storytelling skills with experience crafting high-impact messaging for different audience segments.
- Expertise in email marketing tools (ex. Marketo) and CRM integration for automated workflows.
- Understanding of media relations, press outreach, and PR strategy.
- Experience managing internal communications and executive messaging.
- Strong analytical mindset with the ability to measure and optimize campaign performance.
- Ability to thrive in a fast-paced, high-growth startup environment.
Benefits
- Competitive base salary, bonus, and stock options
- 100% company-paid health insurance for employee, partner, and dependents
- Up to 4% 401k company match
- Paid parental leave, Paid vacation
- Free commuter/parking pass
- Free custom lunches, dinners, and snacks
- Computer equipment and workplace furniture to suit your needs
- Great colleagues and an inspiring startup environment
About this job
Job category
Marketing & Communications
Job type
Full time
Salary range
$ 140k - $ 160k
Location
San Francisco, California, United States
Company size
Mature [ 50+ employess ]
Apply now
Don't miss out on this opportunity. Apply now and take the first step toward success.
Resume Assistance
See how well your resume matches this job role with our AI-powered score. By uploading your resume, you agree to our Terms of Service