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Digital Marketing Manager

TaxBit
San Francisco, United States
Full time
$90,000 - $150,000 per year
Hybrid

Overview

Department

Marketing & Communications

Job type

Full time

Compensation

$90,000 - $150,000 per year

Location

San Francisco, United States, North America

Company size

Mature [ 50+ employess ]

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As a Taxbit Digital Marketing Manager, you'll help scale planning, executing, and optimizing strategic omnichannel programs to drive demand and grow revenue. This role blends strategic thinking with hands-on execution and will work cross-functionally with sales, product, content, and revenue operation teams.

Requirements

  • 5+ years of experience in digital marketing or growth marketing, ideally within a high-growth B2B SaaS company
  • Proficient in full-stack marketing, including strategy development, implementation, and analysis across multiple channels
  • Proven experience running, optimizing, and scaling paid media campaigns (LinkedIn, Google Ads, etc.)
  • Experience with marketing automation and CRM systems (Hubspot preferred)
  • Strong analytical skills and ability to drive successful tactics & strategy from a range of data sources
  • Strong understanding of SEO best practices and conversion rate optimization (CRO)
  • Hands-on experience managing website content (WordPress & Unbounce experience is a bonus)
  • Ability to work cross-functionally, manage multiple projects simultaneously, and meet deadlines in a fast-paced environment
  • Responsibilities

  • Manage performance across digital channels (paid search, paid social, SEO, webinars/events, and email nurture), driving pipeline and revenue growth
  • Launch and manage strategic programmatic and paid campaigns
  • Develop and execute account-based marketing (ABM) initiatives targeting key enterprise customers.
  • Support strategic website management work, including CRO Optimization, Landing Page creation, and A/B testing
  • Support SEO efforts through both technical and content-driven strategies, including owning an LLM-focused SEO strategy.
  • Build and scale email nurture, reactivation, and lifecycle campaigns in HubSpot
  • Collaborate with sales and revenue operations to ensure marketing programs align with ICPs, personas, and funnel stages
  • Help support enterprise marketing, partner, events, and sales teams to execute programs and campaigns as necessary
  • Stay current on digital marketing trends, tools, and best practices, bringing innovative ideas to the table
  • Benefits

  • Competitive cash compensation (based on experience)
  • Equity (RSUs)
  • Competitive benefits package
  • A modern 401(k) plan that includes access to crypto, financial wellness benefits, low fees and more
  • Hybrid working model: 3 days in-office, 2 days WFH/flexible
  • Monday team lunches, snacks and drinks
  • Discretionary Time Off - enjoy the flexibility to rest, refuel, and recharge
  • Paid parental leave to bond with your child
  • Fertility Benefit
  • Autonomous work and flexibility in how work is performed
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