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Ecosystem Marketing Manager - LFM

Aptos Labs
United States
Full time
$119,000 - $183,000 per year
Remote

Overview

Department

Marketing & Communications

Job type

Full time

Compensation

$119,000 - $183,000 per year

Location

United States, North America

Company size

Mature [ 50+ employess ]

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Aptos is looking for a strategic Marketing Manager to lead their LFM program, supporting promising builders on the Aptos blockchain. This role involves liaising with projects, developing marketing plans, and providing execution support.

Requirements

  • 5+ years in marketing roles, ideally with experience in web3, startups, or ecosystem-driven companies
  • Strong understanding of early-stage go-to-market strategy, token launches, and community-led marketing
  • Exceptional project management and cross-functional collaboration skills
  • Ability to manage multiple projects simultaneously in a fast-paced environment
  • Deep empathy for builders and strong communication skills to advise teams with varying levels of marketing experience
  • Data-driven mindset and experience setting and measuring performance metrics
  • Passion for web3 and enthusiasm for supporting the next generation of decentralized projects

    • Responsibilities

  • Act as the main point of contact between the LFM program and the Aptos Foundation marketing team to coordinate support across PR, AMAs, social, content creation, media coverage, and more
  • Partner with LFM project teams and Aptos ecosystem leads to develop and align marketing plans around key moments like TGE, major product launches, and partnership announcements
  • Guide projects on how to execute successful campaigns across different marketing channels — from positioning to messaging to distribution
  • Collaborate with the Aptos ecosystem team to assess marketing grant proposals from LFM projects, evaluate the effectiveness of proposed budgets, and define ROI metrics
  • Help standardize support by building repeatable frameworks, best practices, and templates that can be scaled across the LFM program
  • Create reporting structures to track the impact of marketing efforts and share results with internal stakeholders and project teams
  • Empower ecosystem project marketers by sharing trends, insights, and strategic recommendations relevant to the Aptos ecosystem and broader web3 landscape

    • Benefits

  • 100% insurance premium coverage for medical, dental, and vision for you and your dependents (US Employees)
  • Equipment of your choice
  • Flexible vacation time, 11 holidays, and floating company days off
  • Competitive Salary
  • Equity (RSUs) (US employees)
  • Protocol Token Grants
  • 401k matching (US Employees)
  • Fun and inclusive in-person and digital events
    • Company
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