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Growth Manager, Global Paid Ads

OKX
Singapore, Singapore
Full time

About this job

Job category

Marketing & Communications

Job type

Full time

Location

Singapore, Singapore

Company size

Mature [ 50+ employess ]

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Job Description

Responsible for paid traffic growth, developing media sources, new paid ads channels, and agencies according to company strategic goals. Optimize budget, creatives, placement, and audience to achieve ROAS/ROI targets.

Responsibilities

  • Responsible for paid traffic growth, developing media source/new paid ads channels/agencies according to the company's strategic goals;
  • Optimize budget, creatives, placement, audience in order to achieve ROAS/ROI targets (Twitter, Facebook/Instagram or other social media channels)
  • Track weekly / monthly / quarterly channel KPI targets to manage budget and resources effectively
  • Plan, execute and report for local market teams to promote market specific campaigns
  • Participate in conferences and events to stay close and ahead of current market trends; identify potential business, collaboration opportunities.

Requirements

  • Experience with media buying from performance marketing agency, fintech or financial industry;
  • Hands-on experience setting up and optimising app installation campaigns is a must;
  • Good command of the English language; Mandarin will be a plus;
  • Strong network within the Crypto & Blockchain space,resources of agencies/community/kol/influcer is a plus;
  • Proven track record in paid ads / performance marketing;
  • Comes with a positive attitude, great interpersonal and communication skills, strong logical thinking and result-oriented mindset.
  • Experience using appsflyer, ampliture/tableau will be a plus;

Benefits

  • Competitive total compensation package
  • L&D programs and Education subsidy for employees' growth and development
  • Various team building programs and company events
  • Wellness and meal allowances
  • Comprehensive healthcare schemes for employees and dependants
  • More that we love to tell you along the process!
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