Influencer Marketing

Plume, a blockchain optimized for real-world assets, seeks an Influencer Marketing professional to manage KOL relationships, create engaging content, and analyze campaign effectiveness. This role involves budget management and collaboration with internal teams.

Overview

Department

Marketing & Communications

Job type

Full time

Compensation

Salary not specified

Location

Global

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Responsibilities

KOL Strategy & Relationship Management:

Identify, establish, and maintain relationships with top-tier KOLs in the crypto space, including influencers, content creators, and industry thought leaders.

Negotiate partnership terms and manage KOL contracts to ensure alignment with company goals.

Coordinate with KOLs to create engaging, authentic, and impactful content that drives brand awareness and growth.

Communication Management:

Serve as the main point of contact between the company and the KOL network, ensuring clear, consistent, and timely communication.

Coordinate content schedules, review content, and provide feedback to KOLs to ensure that all deliverables meet brand guidelines and expectations.

Ensure smooth collaboration between internal teams (marketing, PR, product, etc.) and KOLs.

Performance Reporting & Analysis:

Track, analyze, and report on the effectiveness of KOL campaigns, using key metrics such as engagement, reach, conversions, and ROI.

Create detailed reports and provide actionable insights to improve future campaigns.

Adjust strategies based on data and feedback to continually optimize results.

Budget Management:

Oversee and manage large weekly budgets for KOL campaigns, ensuring optimal allocation of resources for maximum impact.

Track expenses, negotiate rates, and ensure campaigns stay within budget.

Provide regular budget forecasts and adjustments based on performance and campaign priorities.

Benefits

Salary ranges are competitive with top startups.

As an early employee, you will receive a competitive equity grant.

Fully remote with the option to come into the NYC office any time.

Full medical, dental, and vision benefits for US based employees.