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Senior Product Marketing Manager (CeFI)

OKX
Hong Kong
Full time
On site

Overview

Department

Marketing & Communications

Job type

Full time

Compensation

Salary not specified

Location

Hong Kong, East Asia

Company size

Mature [ 50+ employess ]

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Oversee product marketing strategy for the exchange, focusing on user and transaction growth. Design and implement marketing initiatives in response to market trends and current events.

Requirements

  • A holder of a Bachelor’s degree or higher
  • Work experience in crypto or financial exchanges is a must
  • Track record in user and product operations is preferred
  • Demonstrated ability to leverage current trends for effective traffic conversion.
  • Strong data analysis, project management, and communication skills.
  • High levels of self-motivation and a strong analytical mindset.
  • Bilingual in English and Mandarin to communicate with different stakeholders
  • Responsibilities

  • Oversee product marketing strategy for the exchange, with a focus on user and transaction growth.
  • Design and implement marketing initiatives in response to market trends and current events.
  • Develop a thorough understanding of various channel growth mechanisms, monitor channel feedback, and provide ongoing product optimization recommendations.
  • Analyze channel growth data to refine and enhance marketing strategies, ensuring alignment with business objectives.
  • Utilize analytical skills to identify and explore innovative growth opportunities, continuously enhancing marketing effectiveness.
  • Benefits

  • Competitive total compensation package
  • L&D programs and Education subsidy for employees' growth and development
  • Various team building programs and company events
  • Wellness and meal allowances
  • Comprehensive healthcare schemes for employees and dependants
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