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Social Media Lead

OKX
Global
Full time
Remote

Overview

Department

Marketing & Communications

Job type

Full time

Compensation

Salary not specified

Location

Global

Company size

Mature [ 50+ employess ]

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Lead OKX's social media presence in Europe, creating impactful content and collaborating with influencers to grow communities. Develop strategic frameworks and copy for campaigns.

Requirements

  • 10+ years of experience in social media and/or brand marketing
  • Previous experience in crypto or web3 and/or deep understanding of its culture and ecosystem
  • Previous experience creating for social media channels X, Instagram, TikTok, Discord
  • Social capital and experience with top creators and influencers in Europe
  • You love and live memes - from classic memes to irl trends, you know whats going on in popular culture
  • You get your dopamine from creative taglines and social first storytelling
  • You have framework thinking and an owner mentality
  • Strong project management skills
  • Portfolio that demonstrates your strategic, conceptual, and design skills
  • Proficient in social design tools: Figma, Canva
  • Exceptional communication skills in English
  • Problem-solver and flexible to adapt to the ever-evolving climate of social media
  • Prioritization skills and ability to manage timely social projects and evergreen campaigns
  • Responsibilities

  • Ideate, oversee and execute social storytelling on X (Twitter), Facebook, Instagram, Snapchat and TikTok.
  • Work with influencers to create socially charged community programs, video content and memes.
  • Generate interesting influencer briefs and prompts.
  • Grow and galvanize a community of crypto and OKX evangelists.
  • Continuously explore new trends to stay ahead of the curve and deliver innovative social content.
  • Generate strategic framework and copy for brand and product campaigns that bring home our brand's unique tone of voice and distinctive style.
  • Collaborate with internal departments to establish campaign objectives, align distribution requests and complete tasks.
  • Create SOPs for effective cross-functional collaboration, resolve conflicts and motivate the team to bring their most creative self to work everyday.
  • Benefits

  • Competitive total compensation package
  • L&D programs and Education subsidy for employees' growth and development
  • Various team building programs and company events
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