About this job
Job category
Marketing & Communications
Job type
Full time
Location
Paris, France
Company size
Mature [ 50+ employess ]
Apply now
Don't miss out on this opportunity. Apply now and take the first step toward success.
Resume Assistance
See how well your resume matches this job role with our AI-powered score. By uploading your resume, you agree to our Terms of Service
Job Description
Plan, execute, and optimize paid search and retargeting campaigns to drive traffic and generate leads for Ledger. Work closely with other teams to ensure campaigns align with marketing goals.
Responsibilities
- Develop and execute paid search and retargeting campaigns
- Conduct keyword research and audience analysis to identify relevant targets
- Create and optimize ad copy and landing pages
- Manage campaign budgets and bids to maximize ROI
- Track and analyze campaign performance, and report on key metricsStay up-to-date on the latest trends and best practices in paid search and retargeting
- Collaborate with other members of the Performance Marketing team to share knowledge and best practices
- Work with other teams across the company, such as Product and Brand Marketing, to ensure that our campaigns are aligned with our overall marketing goals.
Requirements
- 3+ years of experience in paid search and retargeting
- Strong understanding of paid search and retargeting platforms, such as Google Ads, Bing Ads, Meta Ads and Criteo
- Experience with A/B testing and conversion rate optimization as well as spreadsheet mastery
- Excellent analytical and problem-solving skills
- Experience with Google Analytics and GTM is a plus
Benefits
- Equity: Employees are the foundation of our success, and we award stock options so you can share in that success as we grow
- Flexibility: A hybrid work policy
- Social: Frequent social events, snacks and drinks
- Medical: Comprehensive health insurance policy offering extensive medical, dental and vision care coverage
- Well-being: Personal development, coaching & fitness with our dedicated partners
- Vacation: Five weeks of paid leave per year, in addition to national holidays and rest & relaxation (RTT) days
- High tech:Access to high performance office equipment and gadgets, including Apple products
- Transport: Ledger reimburses part of your preferred means of transportation
- Discounts: Employee discount on all our products
About this job
Job category
Marketing & Communications
Job type
Full time
Location
Paris, France
Company size
Mature [ 50+ employess ]
Apply now
Don't miss out on this opportunity. Apply now and take the first step toward success.
Resume Assistance
See how well your resume matches this job role with our AI-powered score. By uploading your resume, you agree to our Terms of Service