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Product Manager, User Growth

OKX
Singapore
Full time

Overview

Department

Product

Job type

Full time

Compensation

Salary not specified

Location

Singapore

Company size

Mature [ 50+ employess ]

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OKX is seeking a Product Manager to design and implement user growth strategies, optimize the KOL ecosystem, leverage data analysis, and collaborate with various teams to enhance platform appeal and user base. This role requires strong data analysis skills and experience in user growth.

Requirements

  • Bachelor’s degree or above, preferably in computer science, data analysis, marketing, or related fields.
  • 3+ years of product management experience, with a background in user growth preferred; familiarity with KOL ecosystems or the crypto industry is a plus.
  • Strong data analysis skills, proficient in SQL, Excel, or similar tools, with the ability to derive insights and drive decisions from data.
  • Keen product design sense, capable of translating needs into intuitive, effective solutions.
  • Excellent communication and collaboration skills, with fluent English listening, speaking, reading, and writing abilities (to suit an international team).
  • Passionate about blockchain and cryptocurrency, comfortable in a fast-paced, innovation-driven environment.
  • Responsibilities

  • Design and implement user growth strategies to enhance conversion efficiency from acquisition to long-term retention, boosting core metrics (e.g. registrations, activity, retention rates).
  • Optimize and expand the KOL ecosystem, developing tools and incentive mechanisms to increase KOL engagement and promotion effectiveness, driving user growth through KOL channels.
  • Leverage data analysis and user insights to create efficient product features that enhance platform appeal and user stickiness.
  • Collaborate with marketing, operations, and tech teams to execute diverse growth initiatives (e.g. promotional campaigns, reward programs), amplifying brand reach and user scale.
  • Analyze key stages of the growth process, identify opportunities, and iterate solutions to maintain product and ecosystem competitiveness.
  • Monitor trends in the crypto industry and user needs, proposing innovative growth ideas to reinforce OKX’s market leadership.
  • Benefits

  • Competitive total compensation package
  • L&D programs and Education subsidy for employees' growth and development
  • Various team building programs and company events
  • Wellness and meal allowances
  • Comprehensive healthcare schemes for employees and dependants
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